
India Business Development
India Market Entry Consulting
- 40+
- Years bridging Japan and India
- 2013
- Consulting division established
- 5
- Indian offices supporting entry
As the world's largest democracy, India is one of the most attractive emerging markets for foreign expansion. But its accounting, tax and regulatory environment remains a real concern for companies considering entry.
Succeeding there means clearing genuine hurdles at the outset, and continuing to monitor regulatory compliance long after entry. Working with a consultant you can rely on over the long term isn't optional; it's essential.
Drawing on decades of trade experience, local relationships and hands-on knowledge of the Indian market, Kyodo partners with locally-founded accounting and consulting firms to offer Japanese companies a fast, cost-effective, one-stop support service, from launching new business to acquisitions, joint ventures, market research, accounting and tax.
Our team works alongside our Indian subsidiary, bringing a practitioner's perspective to serve Japanese companies, particularly small and medium-sized enterprises without a local office. Whatever the scale of your plans, we'd welcome the conversation.
Market signals
The case for India has stopped being speculative
Japanese corporate interest in India is no longer exploratory. The survey data, the capital flows and the physical infrastructure all point the same way, which moves the question from whether to enter to how, and with whom.
#1
India's rank among destinations for business expansion, ahead of every other market surveyed.
JBIC, FY2025 survey
USD 44.97 bn
Japanese foreign direct investment into India, making Japan the country's fifth-largest source of FDI.
Cumulative, 2000 to June 2025
81.5%
Japanese companies planning to expand their local operations in India within the next one to two years.
JETRO, 2025 survey
12
Japan Industrial Townships, dedicated industrial parks hosting more than 110 Japanese companies.
Japan–India industrial cooperation
Japan–India Economic Affairs Division
India maintains a division dedicated to promoting Japanese business and investment. That is a structural commitment rather than a statement of intent. It means the administrative path is actively maintained, and that a Japanese entrant is working with the grain of policy rather than against it.
What to weigh before entering India
- 01
A clear India entry strategy: the nature of your planned business, regulatory requirements, foreign investment conditions, licensing, technology transfer, trademark use, eligibility for government incentives, financing, transfer pricing, HR policy, and accounting systems all need analysis up front.
- 02
Key regulations to comply with: corporate tax, withholding tax, service tax, central sales tax, VAT and excise, company law, accounting standards, and foreign exchange management law.
- 03
Local knowledge needed to operate efficiently, and awareness of the practical challenges involved.
- 04
Ongoing political considerations: India's multi-party democracy, the growing influence of state governments relative to the center, and political nationalism are all worth understanding.
- 05
Industrial land acquisition in India is not as straightforward as in many ASEAN countries.
Examples of our consulting services
Market Entry
- Market research
- Entry strategy development
- Business plan development
- Company establishment and entity formation
- Registration and licensing
- Site selection planning
- Recruitment coordination
- Vendor and distributor selection
- Project management
Tax & Corporate Services
- Direct and indirect tax planning
- Inbound/outbound tax structuring
- Expatriate tax planning
- Transfer pricing
- Bookkeeping and payroll
- Corporate secretarial services
- Tax and regulatory compliance
Business Process Management
- Accounts receivable and payable management
- Daily general ledger preparation
- Fixed asset management
- Advanced business reporting
- Distributor and dealer management
- Sales team management
Legal framework
The statutes every India transaction runs through
Whatever a deal is called (an acquisition, a joint venture, a licensing arrangement), it resolves into the same four questions, and each has a specific body of Indian law behind it. Knowing which statute governs which question, and which regulator holds the timetable, is usually what separates a transaction that closes from one that stalls in approvals.
Business question
Core legal checks
Why it matters
How will money move in, within, and out of India?
Core legal checks
Foreign Exchange Management Act (FEMA) · Foreign Direct Investment (FDI) Policy
Reserve Bank of India · Department for Promotion of Industry and Internal Trade (DPIIT)
Why it matters
Entry route, pricing, funding, repatriation and exit planning.
How should the India vehicle be set up and governed?
Core legal checks
Companies Act · Limited Liability Partnership Act
Ministry of Corporate Affairs
Why it matters
Entity choice, board duties, shareholder approvals, records and local compliance.
What happens in acquisitions, listings or distress situations?
Core legal checks
Securities and Exchange Board of India (SEBI) Act · Competition Act · Insolvency and Bankruptcy Code
SEBI · Competition Commission of India (CCI) · Insolvency and Bankruptcy Board of India (IBBI)
Why it matters
Deal approvals, disclosures, merger control, creditor exposure and solvency risk.
How will day-to-day commercial risk be enforced?
Core legal checks
Indian Contract Act · Prevention of Corruption Act
Why it matters
Performance, liability, termination, public-sector dealings and dispute readiness.
Working with counsel
Kyodo is not a law firm and nothing here is legal advice. We work in strategic partnership with law firms that have substantial experience in Indo-Japanese matters, and the practical difference that makes is that advice arrives already framed against the commercial decision it affects, rather than as a memorandum somebody then has to interpret across two legal cultures.
Our part is the commercial and operational side: framing the question properly, assembling the diligence, and holding the project together between the parties. Counsel handles the law. Knowing precisely where that line sits, and having relationships on the other side of it that predate the transaction, is usually what determines whether the answer arrives in time to act on.
Most cross-border acquisitions that disappoint do not disappoint on price.
Mergers & Acquisition
Mergers & Acquisition
Support through the full acquisition process, from identifying targets to post-acquisition integration.
Kyodo supports Japanese and Indian companies through the acquisition process, from identifying and evaluating potential targets or partners, through due diligence, valuation and transaction support, to post-acquisition integration. This work draws directly on the market-entry consulting and pharmaceutical-industry relationships we have built over four decades.
They disappoint because the target was found through a broker rather than a relationship, because diligence surfaced in month five what a conversation would have surfaced in week two, or because nobody owned the integration once the deal closed. Our value sits in those three places rather than in the transaction mechanics.
An acquisition touches nearly the whole legal framework above at once: FEMA and the FDI Policy on how consideration moves, the Companies Act on approvals and records, the Competition Act on merger control, and the Insolvency and Bankruptcy Code where the target is distressed. We work with partner counsel across all of it and sequence the commercial process around the approval timetable, rather than discovering that timetable late.
Distressed and carve-out situations deserve particular mention. India's insolvency regime has put assets in play that were previously locked up, and Japanese buyers have generally been slower than others to look at them: partly because the process is unfamiliar, and partly because it runs on a statutory clock that does not accommodate a long internal approval cycle. That is a solvable problem, but it is worth solving before the bid rather than during it.
How we support the process
01Target identification
Identifying and evaluating targets through relationships rather than broker lists, including companies that are not formally for sale.
02Due diligence
Commercial, operational and regulatory diligence, coordinated with partner counsel so legal and commercial findings arrive together.
03Valuation
Company valuation, detailed analysis and verification: against what the business actually is, not what the information memorandum says.
04Transaction support
Deal execution and project management, sequenced around the regulatory approval timetable rather than against it.
05Integration
Post-acquisition integration planning and execution, the phase most often left unowned, and the one that decides the return.
Strategic Alliance & Co-operation
Strategic Alliance & Co-operation
Building the joint ventures, technical alliances, licensing arrangements and co-marketing agreements that connect Japanese and Indian companies.
Beyond individual transactions, Kyodo helps Japanese and Indian companies build lasting strategic partnerships: joint ventures, technical alliances, licensing arrangements and co-marketing agreements. We welcome collaboration proposals from companies looking to strengthen their global footprint or build more reliable supply chains between Asia and the rest of the world.
An alliance is harder than an acquisition in one specific way: nobody is in charge. A joint venture between a Japanese and an Indian company has two decision cultures, two reporting rhythms and two working definitions of what "agreed" means, and the documents rarely settle any of that on their own. What settles it is the work done before signing (on governance, on deadlock, on who actually decides what), and somebody who stays in the relationship afterwards.
We have been facilitating joint ventures and strategic collaborations between Indian and Japanese companies for more than two decades, much of it in pharmaceuticals. The recurring failure is not commercial disagreement. It is a shareholders' agreement that reads perfectly well in English and is understood differently in each of the two boardrooms.
The legal framework above applies here as well, and differently. A joint venture is an entity question (Companies Act, Limited Liability Partnership Act) before it is a contract question, and the FDI route determines what the Japanese partner can hold and how profits come home. We work with partner counsel on the structuring and take the commercial and operational side ourselves.
Forms of partnership
01Joint ventures
Structuring and supporting cross-border joint venture formation, from term sheet to operating company.
02Technical alliances
Technology-sharing partnerships between complementary manufacturers on both sides.
03Licensing
Licensing arrangements for products and technologies across the two markets.
04Co-marketing
Co-marketing agreements that extend commercial reach in both directions.
05Governance & deadlock
Settling decision rights, board composition and deadlock mechanics before signing, not in year two.
06Ongoing stewardship
Staying in the relationship after formation, the part that decides whether an alliance survives its first real disagreement.
Why Japan, and why now

Japan is the world's third-largest single-country economy by GDP, and its pharmaceutical market accounts for roughly 7% of global pharmaceutical spend.
Prescriptions and interventions are largely reimbursed through Japan's universal health system once approved, and Japan is one of the fastest markets globally to introduce new drugs, typically within a year of the US.
Five factors set the Japanese market apart from the US: medical needs, regulatory pathways, pricing, financing, and the players involved. Understanding these differences, and building a strategy around them, is the common challenge for any company entering Japan.